BMW – Finance and sales application

Project summary

We developed a versatile mobile application for dealership sales teams, compatible with laptops, smartphones, and tablets. The application served as a real-time gateway to inventory data, financial particulars for all vehicles in stock, including leasing, finance, and retail pricing. This vital information was now at the sales personnel’s fingertips, enhancing their efficiency and decision-making capabilities.

The Strategy

Given the unique needs of the sales personnel, we harnessed Angular as a responsive Progressive Web App to design an application that was not just user-friendly but tailored to address their specific requirements. The application was optimized to provide high-resolution images and vehicle specifications. It also had the capability to instantaneously forward vehicle data to clients, complete with the staff members’ photo and contact information embedded.